They've spent millions, flown hundreds of guests across the Atlantic and monopolised the world's attention.
And as Kim Kardashian and Kanye West said their vows on a hilltop overlooking Florence, it all came together in spectacular fashion.
The first picture to emerge shows the pair standing together in front of rows and rows of their 600 guests - who MailOnline understand did not include Kanye's friends Beyonce and Jay Z.