Rlg Moves To Enhance Consumer Experience

Device makers, Rlg have begun a process of enabling consumers to experience the company�s products. The move will see all of the company�s showrooms offered new face with the installation of new display stands to enable consumers adequately acquaint themselves with the products before purchase. Business Unit Head in-charge of Commercials, Nathaniel Jones told Journalists the move will also be replicated in all Point of Sales nationwide and would significantly push the company�s agenda of ensuring consumer service excellence. �We want to reduce the uncertainties in buying a mobile phone or any other device of ours. The customer must be offered the opportunity to explore the product, ask all the questions before paying money. This way he or she leaves much confident and satisfied�. To begin with, three new state-of-the-art display stands have been installed at the company�s Osu Showroom for the three sub-brands: EASY, which are feature phones; VIVA for the mid-level range and UHURU for upper class smart phones. Mr Jones said to ensure better After Sales Customer Service delivery, Rlg has signed MOUs with well trained and experienced Third Party Service Centres in all regions to offer After Sale Services to consumers, thus making After Sales Services more readily accessible to consumers. In Accra alone, 15 of such Service Centres will be in operation. �This is a departure from the past where Service Centres were few, compelling consumers to travel long distances to access After Sales Service�.