Scrolling through their lifestyle snaps may be a little torturous for ordinary mortals, as the 'Rich Kids of Instagram' jet between the world's most glamorous cities, dine at the finest restaurants and wear the most exclusive clothes.
But the young millionaires behind the internet sensation everyone loves to hate insist that they aren't bragging - just posting average pictures of their lives like everyone else.
'I don't think I should be judged for posting a photo like eating caviar at Claridge's in London while it's okay for someone to post a picture at McDonald's,' argues 22-year-old Andrew Warren, scion of a New York real estate empire, who boasts that 'all his friends have money too'.
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