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Madam Constance Swaniker, the Chief Executive Officer of Design and Technology Institute (DTI) has called on Artisans to develop core values that will help them propel their businesses. 

She said they needed to be disciplined, have integrity and standards coupled with Precision Quality (PQ) to compete favorably with the implementation of African Continental Free Trade Area (AfCFTA).

Madam Swaniker made this call at the PQ Market Conference organized by DTI in partnership with the Greater Accra Market Association.

The Conference brought together stakeholders from different Trade Associations and Policy Institutions to discuss industry specific technical issues and address strategies on job creation and attainable industry standards through Precision Quality. 

It formed part of DTI's strategy to improve the work skills and practices of 5,000 master craft persons and 1,000 Small Medium Enterprises through the PQ curriculum training programme. 

She said quality and altitude has been missing in most of the business operations of the informal sector, hence the need to build their capacities.